In this bilingual Vi multimedia teaching resource, Scarlett Fondeur Gil (pictured, left) and Torbjorn Fredriksson, of UNCTAD’s Division on Technology and Logistics, present findings from the Information Economy Report 2015, subtitled “Unlocking the Potential of E-commerce for Developing Countries.” The presentations examine the “Business to Business” (B2B) segment -- by far the biggest in terms of electronic commerce -- and the “Business to consumer” (B2C) segment, an area that offers great opportunities for small businesses in developing countries.
“Developing and transitioning economies are expected to account for approximately 40 percent of global B2C e-commerce by 2018,” Fredriksson said.
The presentations include policy recommendations and address the importance of implementing and enforcing effective cyber laws and security to build consumer trust in the Internet and e-business.
“Without trust consumers will not make any financial commitment,” he concluded.